📌 Top 10 Reasons People Are Moving to the Texas Hill Country Boerne & Fair Oaks Ranch Edition
📬 This post is a follow-up to questions I received after my last article, “A Clearer Look at Today’s Real Estate Market in Boerne and Fair Oaks Ranch.”
As a local real estate agent, I’m often asked: “Why are so many buyers moving here from out of state?” Below are what I believe are the top 10 reasons I’ve seen working directly with relocating buyers. While grounded in real-world experience, this list reflects my opinion and should not be interpreted as official statistical fact.
💡 One important note: The strongest buyers in this market aren’t always local. More often, they’re coming from higher-cost states, with many making cash purchases. That means no mortgage hurdles and no concerns about rising interest rates. Sellers should keep that in mind when preparing their homes for market.
Here are 🔟 key factors I believe matter most to today’s relocation buyers and what your marketing messaging should include:
1️⃣ Lower Cost of Living 💰
Out-of-state buyers are often amazed at how far their dollars go here. Larger homes, bigger lots, and lower taxes—especially compared to coastal metros—are big draws.
2️⃣ No State Income Tax ✅
Texas doesn’t tax income, retirement accounts, or Social Security. For many, that’s an instant lifestyle upgrade.
3️⃣ Friendly & Safe Neighborhoods 🛡️
Boerne and Fair Oaks Ranch are consistently ranked among the safest and most community-oriented places in the state.
4️⃣ Highly-Rated Schools 🎓
Access to top-performing public schools (Boerne ISD, Northside ISD) is a magnet for families.
5️⃣ Scenic Hill Country Views 🌄
Rolling hills, mature oaks, open skies, and natural wildlife create a visual experience buyers fall in love with.
6️⃣ Space & Privacy 🏡
Here, it’s normal to have half-acre+ lots and some elbow room. That’s a big change for buyers used to high-density living.
7️⃣ Remote Work & Pro-Business Climate 💼
With high-speed internet and fewer regulations, buyers with remote jobs or businesses find it easier to thrive here.
Did you know many California firefighters and police officers live here and work in California?
8️⃣ Close to San Antonio 🏙️
Residents enjoy proximity to downtown, major medical centers, shopping at La Cantera, and San Antonio International Airport—without sacrificing small-town calm.
9️⃣ Shared Values & Community Culture ❤️
Buyers often cite a desire to reconnect with traditional values, church life, veterans’ groups, and a more grounded way of living.
🔟 Quality of Life 🌞
Less traffic. Clean air. Friendly neighbors. Quiet evenings. Buyers consistently say, “It just feels better here.”
📝 Final Thought:
This list represents my own interpretation of what I hear and see from relocation buyers every week. If you’re preparing your home for market, it’s worth thinking about how to highlight these 10 areas in your presentation, staging, and listing strategy.
— Bill Ross
📍 Boerne & Fair Oaks Ranch, TX | Bill@HillCountryHomesteads.com | 408.827.8484